## Digital Interactions Powered by Behavioral Science

Behavioral science is the foundation of how humans build habits. Datacubed uses principles like motivation loops, progress visibility, reinforcement moments, and cognitive load reduction to help participants stay engaged day after day. By grounding engagement in science, not guesswork, we design a clinical trial experience that feels familiar, simple, and energizing for participants.

### Engaged Patients, Real Results

Across trials, Datacubed’s patient engagement solutions have resulted in:

**85%+** Retention  
**90%+** Compliance  
Improved Protocol  
Adherence  
Higher Quality ePRO  
&  
 eCOA Entries  
Fewer Site  
Follow-up Calls  
More Confident  
Patients

### Hear directly from participants and see how behavior-driven design changes outcomes.

- > “I liked Datacubed because of the ease of use, and the fact that I could do the questions at a speed I felt comfortable with.”  
> **Usability Test Patient**

- > “Datacubed continues to ask questions and involve sites and not only hears the feedback but implements changes to its product continually.”  
> **Karri Venn**  
> COO, Centricity Research

- > “They have not only embraced the needs of our study, but they have taken it upon themselves to identify ways to make their system more efficient, patient-friendly, and study appropriate.”  
> **Anonymous Sponsor**  
> MPH, VP, Program Manager & Clinical Operations, Clinical Trial Sponsor

- > “Overall, it’s been very positive, and sites are very excited to use our system!”  
> **Anonymous Sponsor**  
> Clinical Research Study Team, Academic Medical School

- > “We are using the geofencing technology for patients experiencing an infection that would typically result in an emergency care visit. By targeting facilities with an emergency department, we believe we will be able to track at least 95 percent of the medical visits brought on by the infection.”  
> **Anonymous Sponsor**  
> Director, Clinical Innovation, Top 10 Pharma

- > “In comparison to other eCOA developers, the Datacubed Health solution provides our study team with the flexibility, cost savings, and improved patient engagement of using the patient’s personal handheld device and provides the study team with real time access to patient responses and analytics.”  
> **Anonymous Sponsor**  
> Director, Clinical Development, Clinical Team Lead, Neurology and Ophthalmology Pharma

- > “The Admin Panel is quite intuitive, and development was simple.”  
> **Anonymous Sponsor**  
> Founder, CEO, Nutraceutical Company

- > “The Datacubed Health platform is really nice to look at and is intuitive for technology competency. It’s very pleasing to our international network.”  
> **Anonymous Sponsor**  
> Clinical Coordinator, Rare Disease, Alzheimers, Network Academic Medical Center

- > “The study represents one of the most important opportunities to understand Alzheimer’s disease. We are excited to partner with Datacubed Health in order to bring a new set of tools to interact with our participants and collect information outside of the typical research environment.”  
> **Anonymous Sponsor**  
> Principal Investigator, Academic Medical Center

- > “The gamification was a unique selling point for me. Also, having the opportunity to have a possibility if needed to discuss medical issues outside of the clinical team. Having someone from the medical team who could give insights and perspectives on oncology in particular.”  
> **Anonymous Sponsor**  
> Director, Clinical Innovation, Top 10 Pharma

## The Power of Making Progress Visible
Gamification isn’t about turning trials into games. It’s about making progress visible, rewarding consistency, and reinforcing healthy habits. Small moments of recognition create powerful motivation loops. Our optional gamification features activate the same psychological principles that help people build lasting habits, in a way that respects the gravity of clinical research.

**Gamified features include:**
- **Custom avatars** to build identity and ownership  
- **Progress tracking** to make achievements visible  
- **Milestone celebrations** to reinforce consistency  
- **Task reminders** that fit naturally into daily life  
- **Completion rewards** that motivate ongoing engagement

## Patient Engagement Strategies Tailored to Everyday Behavior
Datacubed’s engagement system adapts to your protocol, therapeutic area, and global population. Every touchpoint is purposefully designed to reduce cognitive effort and help participants complete tasks consistently.

### Questionnaires
Basic questionnaires often feel cold, confusing, or outdated. Datacubed designs questionnaires that match modern mobile expectations — simple, clean, and easy to navigate — while preventing missing or inconsistent data.

### Diaries
Daily diaries become simple routines with configurable screens, encouraging reminders, and flows tailored to your study needs. Patients stay on track without feeling pressured.

### Medication Adherence
Medication tasks become easier with intuitive reminders, simple input paths, and optional integrations with sensors and wearables. Patients can effortlessly record dosage, timing, and injection sites, while sites receive cleaner, more reliable data.

### Virtual Visit Support
Televisits shouldn’t be scattered across multiple tools. Datacubed brings scheduling, reminders, instructions, and virtual visits into one unified hub that keeps participants organized and confident in their next steps.

### Customization Options
Every participant’s journey adapts to your protocol’s nuances. Milestones, nudges, prompts, and pathways dynamically shift based on behavior, progress, and therapeutic requirements. Because no two studies are alike, and no two patients are either.

## Turn Participant Goodwill Into Reliable Data
See how a partnership-built experience of patient engagement solutions transforms retention from hope into a predictable outcome.
